"This is the book for the ordinary middle-class citizens ready to tap into their strengths and start their own businesses.  The original pursuit of happiness!"

Microbusiness Owner

 

A micro-business is an individually owned and operated business of 1 to 19 employees often started with less than $35,000 of seed capital. 

What is a MicroBusiness?

 

This book is includes the following topics:

BEGINNINGS

The key to a successful microbusiness is a good plan and some great collaterals before you open for business.  We’re not talking about a collegiate business plan, we’re talking about really essential decisions with real action steps to get started.

GET TO WORK

Once you have planned your work, you have to work your plan.  There are tips on rehearsing your sales strategy to aggressive collections of outstanding payments and e-Commerce strategies to get your product to the marketplace.

MINDSHIFT

Entrepreneurs think and act differently.  This books talks about tips and strategies to change your way of thinking and developing self-starting habits.  Microbusiness owners “eat what they kill”.  Thinking as a hunter is important.

THE PEOPLE & TEAMS

Surrounding yourself with the correct mentors and friends is extremely important.  The book addresses ways to establish a “bench” of people to hire when you have turnover.  It shares tips on how to get a great accountant and good lawyers.

MONEY

The book has helpful and creative ways to raise and save money when starting out.  Crowdfunding and business grants are addressed as well.  Money is the lifeblood of every business. Bootstrapping is rarely addressed in traditional books.

THE HURDLES & ERRORS

The little mistakes can cause big problems in a microbusiness.  We talk about taxes, legal battles, bad credit and thieving employees.  This book identifies bad business strategies and the problems with up-front fees.  

 

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